Brand activation is a marketing campaign characterized by achieving a direct interaction with the consumer, making him live a unique experience and getting a remind of the brand.
Brand activations are non-massive marketing strategies that are installed in surprise places or events. These marketing campaigns are aimed at specific audiences and can be combined with other types of advertising campaigns with the purpose of enhancing the emotion of the audience to whom they are directed.
Among the essential characteristics of brand activation is creativity and the use of new unknown technologies. Creative or technological elements help us differentiate ourselves and stand out among the other offers.
In Camaleón Events we are specialized in the development of ideas and design of technological facilities that generate new and innovative contacts between your brand and potential customers. We create unconventional technological brand activations. We control the technology so we can advise you.
Camaleon Events specializes in live brand activation for large events, but also performs brand facilities in more intimate locations.
Camaleon Events is a department of production and services specialized in all kinds of productions for corporate, sports, musical, institutional or governmental events.
We advise from the beginning of your project to choose from a multitude of possibilities and know what type of services are best suited to your brand or event.
BRAND ACTIVATION EVENTS
Our specialty for events or street marketing is the organization of actions and technological brand activations and its integral management in the dissemination in all types of media or social networks.
We offer technological brand activations with robotic arms, robotic traveling, spectacular lighting effects for events or recording with super Slow Motion cameras among other services
Among our brand activations and services for events, we offer:
High speed camera recording - Super Slow Motion.
Robotized arms - Motion control.
Multi-camera recording services
Comprehensive spectacular lighting services
Production of promotional or advertising videos for event projection